What happens when cost stops being the reason people walk away from life-changing care? Dr. Hoefer sits down with Ernie Beckman of Jireon Capital to talk about why upper cervical care is often cash-based, how patient financing with 97 to 99 percent approval rates is changing the conversation in chiropractic offices, and why "100 percent of zero is still zero." It's an honest, hopeful look at making care accessible, with a little faith and a lot of heart behind it. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Get Your Head On Straight movement today: WellConnectedChiro.com Dr. Liz Hoefer Facebook Dr. Liz Hoefer LinkedIn Well Connected Chiropractic Facebook